Ancestral Elixirs

Silk Road Secret

Nordic Ritual

Amazonian Embrace

About
Us

Background

Your hands hold the stories of your life—every handshake, every touch, every creation. We believe that a hand balm does more than just moisturize; it's a gentle response to the tales your hands tell.

Drawing inspiration from ancient healing rituals around the world, we fuse rare botanical essences with modern science to provide deep nourishment and care, allowing your hands to continue their unique narrative.

A Balm for Your Story

KINSHIP

Daily Chronicle

Daydreamer

Night Watch

Night Watch

Marketing Concept

Focus on the "Stories of Hands" and "Intimate Connections." Marketing content will center on the various daily actions of hands, such as writing, creating, stroking a pet, or shaking hands with someone. Through warm and evocative images and videos, it will tell the personal stories and emotions that hands carry.

The brand will be positioned as a "Guardian of Stories," providing nourishment for hands so they can continue to write their life's narrative. Promotions will emphasize the product's healing and ritualistic qualities, encouraging users to view applying hand balm as a moment of self-care and gratitude.

Influencer
Collaboration Requirements

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We want to partner with creators who tell genuine, heartfelt stories.

Our target collaborators are lifestyle creators, artisans, and storytellers whose content feels authentic and warm.

Content Focus:

The content should be intimate and personal. A short TikTok or Reel might show the product being used during a cherished hobby like knitting or journaling. On Instagram, a photo series could capture the hands of a loved one or a creator’s hands at work. A YouTube video could be a personal vlog that delves into a memory or story associated with their hands.

Key Requirement:

Collaboration must be rooted in emotional connection. Creators should share a personal story about their hands and what they represent, positioning KINSHIP as a balm for their journey and a vital part of their self-care ritual.